Vietnam wasn't known for manufacturing electric vehicles. We showed North America what they were missing with the launch of VinFast's new fleet of all-electric vehicles at the LA Auto Show alongside a global reveal on social. To get the word out, we enlisted automotive, tech, and lifestyle influencers SuperCar Blondie, Nas Daily, Sunisa Lee, and Mitch Summers giving the public a first look at the newest models and Vinfast's electric ambitions.
Role
Group Creative Director
SCOPE
Social